The BZB cable cars take everyone, regardless of age or fitness, to the tops of the unique peaks of Garmisch-Partenkirchen. No matter whether summer or winter; whether hikers or skiers. One of the highlights is certainly Germany’s highest mountain: the Zugspitze.
NAGEL Advertising Agency delivers creative ideas for the marketing of the cable cars in and around Garmisch. Local ‘insider knowledge’ is as much part of the campaigns as is the good understanding of technical and logistical challenges that have to be managed by BZB every year. Under this premise we've completed a variety of different projects for this client.
As the lead agency as of 2014, we now have the honor of tending to BZB's entire image.